The A to Z Guide to the Internet

J

JPG- Pronounced “jay peg”, this is one of the most common types of image formats that is used on the Internet. The format is either abbreviated as JPG or jpeg from Joint Photographic Experts Group. JPG technology was designed for compressing either full-color or gray-scale images of natural, real-world scenes. It works well on photographs, naturalistic artwork and similar material. When a standard image is compressed into JPG format, some of the decompressed image isn’t quite as sharp as it was before.

JV (Joint Venture)- Although joint venture is not exclusively an Internet term, the concept is an important part of any Internet marketing program. At its most basic level, a joint venture is a business move that is made by two or more entities to the mutual advantage of each. In the Internet world, this process can take one of many forms.

-Person A can offer Person B’s product on Person A’s mailing list. This is done when Person B has a great product, but few means of distribution. Person A will normally receive a percentage of the profit from sales made on the mailing list.

-Person A and Person B collaborate to create a brand new product or service. Both parties will promote the product on their mailing lists. This normally happens with information products, and can include 3 or more collaborators.

-Person A can interview Person B for an article, short report or audio program. Person B will get promotion for their current product, and Person A gets exclusive information that they can use to sell Person B’s product as an affiliate.

Joint Ventures are a driving force in the Internet marketing world, and savvy marketers find ways to make JV deals part of their long-term success strategies.