What
is Affiliate Marketing?
Affiliate marketing is a
technique of
promoting a business, event, or cause in which an affiliate is given a
commission for their promotion efforts. The commission may be based on
a sale, a visit or a registration. This concept started in the
1990’s and has been growing steadily ever since.
Businesses offer
affiliate programs
because they only have to pay the affiliate upon performance. Since the
affiliate is paid strictly on commission, the business
doesn’t
have a marketing expense until results are achieved. Affiliates enjoy
these programs, as it allows them the opportunity to earn a passive
income from home.
To find out if a company
has an
affiliate program, visit their website and try to find a link that says
something such as “affiliates” or
“associates”.
In most cases, this will be found at the bottom of the home page. If
the company has an affiliate program, there will be a sign up page. If
the company outsourcers its program to an affiliate network, there will
be a link to that site.
An affiliate network is
a company
that manages the affiliate programs for other companies. Two of the
most popular ones are Commission Junction and Linkshare. These
companies handle affiliate programs for big names such as Wal-Mart,
Target, Apple, and more.
Digital products, such
as ebooks, are
quite frequently sold through affiliate programs. There are affiliate
networks, such as Clickbank, that handle these types of products
exclusively.
It is very easy to get
started in
affiliate marketing and there is not much start-up cost involved. If
you would like to get started in affiliate marketing, you will need a
home computer and an internet connection. While high speed internet is
not mandatory, it is recommended.
When you sign up with an
affiliate
program, you will receive a link that you can promote. Some companies
also offer graphic images. You can put these links on your blog and
website. You can receive free blog service from www.blogger.com and
www.wordpress.com.
While you can make money
with
affiliate marketing with just a blog, having a website will give you
more options and allow you to further opportunities. If you do not know
how to build a website, you can hire someone to do it for you. However,
if you are going to be active in affiliate marketing, you will want to
learn how to do this yourself. You can use an HTML editing software
such as FrontPage or XsitePro.
In addition to putting
your links on
a website and blog, you can also start a Google Adwords campaign using
your affiliate links. You can also include them in your signature lines
on message boards and emails. You can also promote them offline.
While many people claim
to be earning
extraordinary amounts of money through affiliate marketing, the average
affiliate is not getting rich overnight, but with continued effort and
persistence you can earn money with these programs.
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